Case Effective law office solutions, INC Essay Example | Topics and Well Written Essays - 500 words

Case Effective law gainice solutions, INC - Essay Example apt(p) the threat of existing rivals, the company ought to strategize and change guest relations which have been marked as the severalise cause of the deterioration.The current strategy of ELOS embraces more on advertising and gross sales promotion. The focusing has overlooked step assurance and customer satisfaction and thus the failure. Note that the management has already noticed an increase in the number of complains. Markedly, lack of precise mode of receiving customer feedback has worsened the situation. As a counter measure, ELOS mint consider instilling Customer relationship management (CRM) harmonizes sales, marketing and customer service (Goldenberg, 2008). Customers differ, have variant tastes and expectations and thus the only way to satisfy them equally is to give them an opportunity to actively participate in decision making. Its to my opinion that, an online platform that is managed from the main head-qu arters can build a strong customer rapport. Essentially, the customer buyer interface should set standard that ensure high quality communication skills as well as accuracy and consistency of information.ELOS, marketing has been marked as successful and thus the management needs to shift some effort towards quality assurance. Legal offices need quality as well-nigh of their printings are official documents forwarded to their seniors. The lymph glands need to maintain their reputation and a thus will put off any less quality printing regardless of the previous experience with the company. Therefore, ELOS ought to capture each clients experience with immediate effect and correct if need be. Notably, a fault spreads more than a good doing (Johnston, & Marshall, 2013). Therefore, ELOS services should be focused on the customer needs rather than the organizations objectives. Quality should never be compromised with cost.Poor customer relation and quality deterioration has been marked as the cause of sales